Why Fair Trade?

Fair Trade provides artisans with an opportunity to earn vital income and improve their quality of life by establishing a sustainable market for their handcrafted products. Fair Trade looks to create positive and long-term impact for artisans and farmers while delivering great products to the public.

When you choose to purchase Fair Trade products, you are endorsing an economic system that provides opportunities for producers to lift themselves out of poverty. Fair Trade provides assurances to consumers that producers are paid fair prices for their products and labor. In addition, Fair Trade provides a set of requirements that assure consumers that strict standards have been met to protect the environment, build economic sustainability, empower women, and allow opportunities for education, poverty alleviation, and health care.

principles of fair trade

The World Fair Trade Organization has established the following 10 principles that Fair Trade organizations use to guide their day-to-day work: